Word Communications

Bunheads

Ever wonder how ballerinas manage to stay on their toes? In many cases, it’s because they’re wearing Ouch Pouch made by Saratoga-based Bunheads(a division of Capezio)—one of leading purveyors of accessories for professional dancers. Working with the extraordinary images of Lois Greenfield, we’ve been developing high-impact visual communications for the company since 1994. Plan elements: identity, product packaging, collateral, web.